Our Story

At Earthyweaves, our vision is to be a catalyst for change, inspiring a world where sustainable living is not just a choice, but a way of life. We envision a future where each purchase empowers the artisans who create it, where traditional crafts are preserved and celebrated, and where innovation and modern design coexist with ancient techniques. Our goal is to create a world where beauty and sustainability go hand in hand, and where our actions today pave the way for a brighter tomorrow. We believe that by embracing our heritage and valuing our planet, we can build a future that is both beautiful and sustainable. Our commitment to sustainability, minimalism, and art runs deep, and we strive to inspire conscious living in all aspects of our brand. From our eco-friendly and ethical fashion, home, living, and accessories, to our community-driven initiatives and partnerships, we are dedicated to creating a better future for generations to come. Together, we can weave a brighter, more sustainable future for our planet and all who call it home. 

 

Meet Our Founder

Swetali Mahapatra

Passionate Advocate of Sustainable Living,  Handloom & Heritage Preservation

Earthyweaves, a brand born out of the vision and passion of our founder, Swetali Mahapatra. Swetali is not just the driving force behind Earthyweaves; she embodies the brand's commitment to sustainability, minimalism, and the rich heritage of handloom craftsmanship.

Swetali's journey is deeply intertwined with her family's legacy in Sambalpuri handloom. Hailing from a family where every thread tells a story, Swetali's great grandfather, the eminent Padmasree Kruthartha Acharya, was a stalwart in preserving and promoting Sambalpuri handloom traditions. This connection to her roots ignited Swetali's passion for sustainable living and preserving cultural heritage.

Earthyweaves is not just a brand; it's a manifestation of Swetali's commitment to creating a sustainable and ethical lifestyle. The founding team carries a beautiful blend with addition of background in spirituality, coupled with a keen interest in technology and entrepreneurship, laid the foundation for a brand that celebrates conscious consumerism.